Asia Assistance, A Decade Old....

We were indeed lucky to witness a very special occassion in the history of Asia Assistance ....I was thinking, we should freeze the moment, the time, the year that was so memorable to all of us...how should we do it then?

Hence, the blog. I guess, the readers should know by now, this AA Foundation blog is not just to blog on charity events organized by the Foundation, but also a reminiscent of events that encircled around Asia Assistance, the "Godfather" of AA Foundation...

That night, 20th Dec `08, was pretty melodramatic for some of us. Though some were there only for the good food, but most were praying hard in the hope to land on the big win of a big fat 32" lcd tv that was up for grabs in the lucky draw event.

Whatever the reason is, we could not agree more that the Annual Dinner party was a blast especially with the video displaying AA's talent not only in acting, but in video-editing as well. From the Da Vinci Code, to Harry Potter, Heroes to Desperate Housewives and even Hancock made a special appearance in that specially produced in-house video. Whether is Holly or Bolly, it doesnt matter, as the stars are right here in AAWood!

It was an excellent choice of theme by the organizers as we came in style, all dressed up in imaginary beach front hawaiian attire. It made the whole dinner party filled with jubilant colour. Some of us gone a little bit further thinking there would be a surf pool as a surfing board was brought along too! Well, enough said, the best is to have the photos to tell its story...

Come back in 10 years time - 2018, and we will look back through the years to see where we were from here on...this shall be our memory, a reflection of a great history in the making.

The place where the historical dinner was held.

Committees making sure everyone gets a place and no party crashers

The Founder(s) of Asia Assistance gave detailed account on how AA started...GIRL POWER!!

A special gift from AA Thai office

Special appearance from the AA Man. His costume was specially made-to-order.
AA Man a.k.a Mike the Wong!


Best Costume goes to.....


Sharon in her best hawaiian theme


Isn't that a real surfboard??! Awesome!

The girls showing off their 3 years anniversary gift from the Company. Designer watches!

Congratulations to Team PurpleWitch!
The Champions of the Annual Table-Tennis Tournament 2008.

The Game Conductor played some foreign-sounding song for the contestant to sing on stage. And the audience had to guess what song the contestant was chanting...err I mean singing.


The boyz and girlz posing for the camera in their hawaiian-styled outfit


Cake-cutting ceremony!

Happy 10th Birthday AA! See you in 2018!

Raising Funds with A Supermodel

November 9th 2008 - Passionately Pink ended with a big bang during the Hot Pink Carnival and has successfully raised a whopping RM100,000.00 for the campaign. Hang on... did I just say ended?

Apparently not! Who would have thought a breast cancer campaign created by 4 individual corporate entities would continue its journey in the battle of raising awareness not for their own corporate benefit but just solely for the community? Who would have thought after 3 months of hustle and bustle, tears and joy, this campaign is still very much accepted by the society...including the celebrities?!

It was a sunny morning in mid November when I received a phone call from Adrian,...

Adrian: "Hi Cindy, this is Adrian.."

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Cindy: "Errr... Adrian who?"

Adrian: "Adrian, Amber Chia's friend and ex-manager?"

Cindy: "Oh hi! Yes Adrian. What can I do for you?"

Adrian: "Amber will be launching her first personal calendar and she's

planning to do some charity. She told me she heard of your campaign

Passionately Pink and she wants to work with your organization..."

That was how it all started. A Supermodel wanting to work with us in such a noble way. How brilliant! Amber has even agreed to help our campaign by being our campaign spokeperson for 2009- Passionately Pink's first ambassadress! After weeks of discussion and planning, December 9th 2008 was the day history was made.

Amber's poster during the launch and press conference at Assunta Hospital

Sharon kicked start the event with a generous heart

Andy putting pen to paper to mark his official attendance

The official signing ceremony between the organizers of Passionately Pink and Amber Chia

Sharon and Amber side by side

Mr Choy, CEO of Assunta Hospital pinning the ribbon of life

on Passionately Pink's first Ambassadress

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Its official!

Amber launched her calendar entitled 'Amber's Sealed' at the same time

From left: Mr Choy (CEO of Assunta Hospital),

Mr Charles Wong (Executive Director of Jaya One),

Ms Sharon Tan (Managing Director of Asia Assistance *hooray!*),

& Amber Chia (Model, Actress)

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Thank you Amber, you are truly a beauty with a big heart